Water footprinting and how it can help organisations to cut costs will be among environmental topics highlighted at Ceramics 2011.
A new water footprinting protocol from Ceram will help manufacturers to find out where water and potential profits may be draining away.
Tony Kinsella, Chief Executive of Stoke-on-Trent based Ceram will highlight the issue at Ceramics 2011, a major conference and ceramics exhibition to be held at the Britannia Stadium on 10 November.
The talk on measuring companies’ water footprints is one of a series of seminars with an environmental theme at the one day event.
Ceramics 2011 brings together leading lights from the industry and its supply chain. It is organised by Stoke-on-Trent City Council with the support of North Staffordshire Chamber of Commerce, Ceram and the British Ceramic Confederation
This year’s programmed spotlights “a sustainable future” for the industry.
Ceram’s water footprinting techniques could give companies the edge as they strive to save money and reduce resources usage, according to Mr Kinsella.
Mr Kinsella said: “We anticipate that, like legislation around carbon, water will soon follow. Companies will need to look at the cost of water usage and how measuring how much they can use can help them keep costs down.”
Delegates will also hear how successful tableware manufacturer Steelite has cut its waste.
Pat Griffin, HSE and Training Manager, will tell the conference how the Middleport, Stoke-on-Trent based company now recycles 94 per cent of its waste and is looking to reach 100 per cent by 2015.
Held in the heart of Stoke-on-Trent - the world capital of ceramics - Ceramics 2011 provides a major opportunity for people from the pottery industry and beyond to come together to hear about innovations in a rapidly changing industry.
Experts ranging from the Environment Editor of a leading newspaper to a leading light in Marks and Spencer’s drive to become the world’s most sustainable retailer have been lined up to deliver key speeches and seminars on 10 November.